Скачать или смотреть 7 P's of Marketing Explained (Part 1) | Ekommerce360

The 7 Ps of marketing is a set of recognized marketing tactics, which can be used in any combination to satisfy customers in the target market. Combining these marketing tactics to meet the customers' needs and wants is known as using a 'tactical marketing mix'.

This marketing mix is a familiar marketing strategy tool that was traditionally limited to the core 4Ps - Product, Price, Place, and Promotion. In the 7 Ps, the new additions are People, Process, Physical evidence.


Presenter:
Kiru C N,
Co-founder, Ekommerce360.


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