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In 2024, 44% of smartphones were built by ODMs, as brands like Xiaomi, Motorola, Samsung, and Honor increasingly outsource to cut costs and speed up launches, leaving Apple as the exception. Chinese giants Longcheer, Huaqin, and Wingtech dominate, while new JVs like Dixon–Longcheer in India show how ODMs are reshaping global supply chains and smartphone manufacturing.

Intro: 00:00
What are ODMs 00:46
Indian brands sourcing from China 00:59
Phone Brands & ODM 01:20
ODMs cut costs & speed innovation 01:54
Google’s 53 ODM partners, mostly Chinese 03:50
Indian firms partnering with ODMs 04:25
ODMs make smartphones more affordable 06:49
Drawback inconsistent quality 07:37
Need for India’s own ODM capabilities 08:38
ODMs share rising each year 08:50

#Smartphones #ODM #Xiaomi #Samsung #Apple #Dixon #Longcheer #TechTrends

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