Why Do We CONFORM? | AQA Psychology | A-level

The Psychology of Social Influence, the research of Solomon Asch!

This video is the first in a series exploring the Psychology of Social Influence. In this video looking at Conformity (part 1) we cover:

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RECOMMEND READING ON SOCIAL INFLUENCE
Dark Persuasion: A History of Brainwashing from Pavlov to Social Media - https://amzn.to/3LgQJlr
The Righteous Mind: Why Good People are Divided by Politics and Religion - https://amzn.to/3YJM3HM
The Nature of Prejudice - https://amzn.to/3YDJrLK
Beyond Prejudice: Extending the Social Psychology of Conflict, Inequality and Social Change (this is very advanced if you are super keen - written by some of my professors when I was uni) https://amzn.to/3YKx2We

RECOMMENDED READING
After some book recommendations to explore Psychology further?
Outliers: https://amzn.to/3YDEsKT
Blink: The Power of Thinking Without Thinking: https://amzn.to/3T9W7ZA
Opening Skinner's Box - Amazon https://amzn.to/3ZWKsPW
Lost Connections - Why You’re Depressed and How to Find Hope: https://amzn.to/3mOdPWA
Atomic Habits: Tiny Changes, Remarkable Results: https://amzn.to/41WvCe2
Man's Search For Meaning: The classic tribute to hope from the Holocaust: https://amzn.to/3mJFV5c
The Happiness Hypothesis: Finding Modern Truth in Ancient Wisdom: https://amzn.to/3yuHG8L

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**OTHER VIDEOS ABOUT SOCIAL INFLUENCE**
01 - Why do we conform?
   • Why Do We CONFORM? | AQA Psychology |...  
02 - The Stanford Prison Experiment
   • Zimbardo’s Stanford Prison Experiment...  
03 - Milgram's Experiments
   • Milgram's Experiments | Obedience to ...  
04 - Explanations of Obedience
   • Explanations for Obedience | A-level ...  
05 - Locus of control and Social Support
   • Explanations of Resistance | Locus of...  
06 - Minority Influence and Social Change
   • How Does Social Change Happen? | Mino...  

00:00 - Intro
1:00 - Types of Conformity
2:39 - Explanations of Conformity
8:24 - Research of Solomon Asch
10:03 - Asch's variations

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