Скачать или смотреть How to set up Performance Max Google Ads!

💥 "Not all Google Ads are built the same. Let’s unlock Performance Max."

“Hey, I’m Victoria from Marketing Local Ltd., and today I’m giving you the inside scoop on how to build a Performance Max campaign that actually performs. This is the same structure we use to help small businesses scale FAST using Google Ads. Let’s jump in!”

🧠 STEP 1: What is Performance Max? (0:21–0:50)

❓ "What is Performance Max?"

“Performance Max is Google’s all-in-one campaign type. It runs your ads across Search, Display, YouTube, Gmail, Maps—all from one setup. It uses AI to optimize based on your goals. BUT... it only works if you feed it the right data.”

🔧 STEP 2: Setting Up the Campaign (0:51–1:30)

⚙️ "Step-by-Step Setup"


“Here’s how to set one up:

Go to Google Ads → New Campaign

Choose your goal (Sales, Leads, Website Traffic)

Select Performance Max

Name your campaign something clear like 'PMax Spring 2025 Promo'

Set your budget & bidding strategy – start with Max Conversions if you're just starting out

Choose locations, languages, and days/times you want your ads running”

🎯 STEP 3: Add Your Assets (1:31–2:10)

📸 "Add High-Quality Assets"


“This part is KEY. Upload your:

Headlines (up to 5)

Descriptions (up to 5)

Logos and Images

YouTube videos (if available)
Google uses these to automatically create combinations and test what works. Make sure they reflect your brand.”

🧬 STEP 4: Create Audience Signals (2:11–2:45)

👥 "Guide the AI with Audience Signals"

“Performance Max is smart, but it needs a starting point. Add audience signals like:

Your customer list

Website visitors

Keywords related to your offer
This helps Google learn who to show your ads to—faster.”

🚨 STEP 5: Common Mistakes to Avoid (2:46–3:10)

❌ "Don’t make these mistakes"

“A few quick no-no’s:

Don’t run Performance Max without a clear conversion goal

Don’t leave asset groups blank—Google will guess

Don’t forget to check your Insights tab weekly
This campaign type is powerful, but only if you feed it clean, quality data.”

✅ OUTRO / CALL TO ACTION (3:11–3:30)

👊 "Ready to launch smarter ads?"

“If you found this helpful, hit that Like button and Subscribe for more digital ad training. And if you want help setting this up the right way—Marketing Local Ltd. has your back. Visit our website or drop a comment. Let’s grow smarter, not harder!”

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