Скачать или смотреть Mastering The Medtech Game: Leadership, Attention, And Growth

Medtech strategist Omar M. Khateeb joins Samuel on the Medical Sales Podcast to unpack how startups and growth-stage companies can engineer markets—not just chase clicks. From where to start (LinkedIn) and when to expand (X, Meta, YouTube) to real examples from Zimmer Biomet and Intuitive, Omar breaks down storytelling that wins investors, clinicians, and strategics. You’ll learn the psychology of attention, why consistency plus unpredictability outperforms formulaic posting, how to use AI as a refinement engine (not a crutch), and the cadence founders can actually sustain. We cover content that builds authority, comments that compound reach, when to take a strategic pause, and how to go deeper than surface-level posts to drive real adoption. If you’re a founder, marketer, or rep in medtech, this episode is your playbook for building trust, demand, and momentum in a noisy digital world. Subscribe for more medtech growth strategies.

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