Скачать или смотреть The UK’s First Charity Fashion Rental – Worthwhile Wardrobe

Born out of a research collaboration between The Prince & Princess of Wales Hospice (PPWH) and Adam Smith Business School, University of Glasgow, Worthwhile Wardrobe is a groundbreaking initiative that is transforming the way we think about fashion, sustainability, and charity.

In this video, Professor Deirdre Shaw (Consumer Ethics & Sustainability) and PhD researcher Olga Cieslak from the Adam Smith Business School, share the story behind the UK’s first-ever charity circular retail model focused on occasionwear rental.

By choosing to buy and then re-donate your purchase back to Worthwhile Wardrobe, you're not just making a sustainable fashion choice — you're helping fund vital hospice services.

🔗 Learn more: (https://worthwhilewardrobe.co.uk/)

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