How Smart Is Your Headless eCommerce Platform? What is headless commerce and how does it work?

Find out the pros and cons of headless eCommerce, what it is, how it works, and which platforms are best for your business. Because the rise of Headless Commerce is happening and it's not going to stop.

In this video, we'll explore the fundamentals of headless eCommerce and show you how you can get started with your own Headless Commerce project today. I will introduce the concept of Headless eCommerce and then share five business benefits, four business use cases, and 5 steps to migrate to a headless commerce platform.

0:39 Intro
1:15 New Rules of Digital Commerce
1:48 What Is Headless Commerce?
2:43 How Headless Commerce Works
3:36 5 Benefits of Headless Commerce
4:27 Business Use Cases
5:24 4 Four to Migrate to a Headless Commerce Platform
6:01 What Is the Next Step?

#headless #commerce #ecommerce #platform

About Mert Damlapinar
Mert Damlapinar has been in director roles for eCommerce, digital marketing, and sales, he's currently Global eCommerce Lead for Mondelez International. He holds a master's degree in Applied Business Analytics from Boston University (magna cum laude), executive management certificates in Integrated Digital Marketing from Cornell University, and Applied Data Science from Massachusetts Institute of Technology.

He's a member of MIT Technology Review Global Insights Panel, Consumer Goods Technology Executive Council, The Digital Shelf Institute Executive Forum, and Brand Innovators Labs Innovation Advisory Council.

He's currently working on his 2nd book.