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How to Spy on Competitor Google Ads (5 Free Methods That Actually Work)

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Stop guessing what your competitors are doing with their Google Ads. In this video, I'll show you exactly how to spy on your competitor's Google Ads using 5 proven methods that won't cost you a penny. From uncovering their exact keywords to seeing their ad copy variations, you'll learn the exact competitive intelligence strategies we use at Echelonn to manage over $10M in monthly ad spend.

I'll walk you through the Google Ads Transparency Center, Auction Insights reports, and advanced techniques using SEMrush to find abandoned keywords your competitors stopped bidding on. Plus, discover how to identify geographic gaps where competitors aren't advertising - these blind spots can be your biggest opportunities.

Key Topics Covered:
• Google Ads Auction Insights - Find your real competitors
• Google Ads Transparency Center - See every ad they're running
• SEMrush competitor analysis for abandoned keyword opportunities
• Geographic targeting gaps your competitors are missing
• How to turn competitor intelligence into profitable campaigns
• Advanced techniques for staying ahead of the competition

Whether you're running Google Ads for ecommerce, local business, or any industry, this competitive analysis framework will give you the edge you need to outperform your rivals and capture market share they're leaving on the table.