Why Jonathan Ive Is Leaving Apple

Описание к видео Why Jonathan Ive Is Leaving Apple

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Apple’s Industrial Design team has long been admired for their incredible work in a variety of product categories. In fact, their exceptional talent has earned them the title of the most awarded design studio in the world. And nearly every Apple fan knows the face of their design team; Jonathan Ive. He's been with the company since September of 1992, and deserves credit for some of their most iconic product designs. But after 27 years of working exclusively for Apple, Jonathan Ive has decided to leave the company at the end of the year and create his own independent design firm called LoveFrom. This move has left everyone in the tech community speculating as to why he left Apple and what his decision means for the future of the company’s design team.

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