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How One Referral Turned Into a Massive Wire (Case Study)

In this video, I sit down with Chris McCarthy to talk about what it feels like when a massive referral wire finally hits your bank account. We walk through how our relationship started years earlier through masterminds, Facebook groups, and mutual connections—and how one warm introduction eventually turned into a successful business sale and a significant referral payout.

Chris also shares why digital marketing agencies and service providers are in a powerful position to refer clients who are thinking about selling their businesses. We break down how long-term relationships, proper timing, and working with the right M&A advisor can create unexpected but meaningful income opportunities. If you work with e-commerce brands, agencies, or founder-led businesses, this is a real-world example of how referrals can turn into serious money.