Скачать или смотреть Long Live Local News - Kenny Katzgrau - Colorado Press Association Keynote - August 24, 2024

Kenny shares a vision for local news and some of the more serious, fun, and innovative things that he and the redbankgreen.com team are working on.

This is an audio recording (with some slides) from the second day morning keynote at the annual Colorado Press Association Convention.

Bookmarks

Intro

0:01 - Who's gonna save local news? / perspective
3:37 - 3 things holding the news industry back
5:53 - Why taking over as Publisher of redbankgreen wasn't a horrible idea, and setting the vision

Community

8:40 - Wondering why people read the news
9:46 - Partyline (or, "user generated content" as it may be known to the soulless)
12:45 - Local news: The original social media

Vitality

13:40 - Wondering why people buy ads
14:50 - A physical button that tells advertisers their ad is working when customers push it
17:30 - Radically redefining local advertising

Fun

18:21 - The best bench in Red Bank
19:00 - The Red Bank Boogie
19:35 - There's a class to learn how to pump your own gas in NJ, the last state where it's illegal to do so

Conclusion

21:03 - Burnout / Perspective
21:50 - Working on important things with passionate people and learning
22:30 - Treating everyone really well, having no fear, having fun, and doing it for 100 years