How DialogTech and Kenshoo Partner to Help Search Marketers Drive Sales Calls

Kenshoo’s marketing technology platform provides data-driven insights and optimizations that help marketers improve the performance of their search, social, and e-commerce advertising campaigns. With DialogTech and Kenshoo’s partnership, Kenshoo’s clients can leverage DialogTech’s keyword-level call attribution data to make smarter optimizations to drive more sales conversions, reduce CPL, and improve paid search ROI. Hear from Kate DuBois, Kenshoo’s General Manager of Search, on how DialogTech’s inbound call data helps their clients optimize their PPC strategy and drive more sales calls and customers.

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