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Social & Influencer is one of the newer categories at Cannes, but it has quickly become a showcase of some of the most interesting ideas. Because work in this category is immediate. It catches a wave of attention and rides it as long as possible.

This is a great example from Cannes 2023.

Our eBook, the Ad School Buddy, profiles all the undergraduate, graduate, portfolio schools as well as the short courses and incubators that will give you the skills you need to join an advertising creative department. Read more about it here: https://bit.ly/3If7cDj

Budding is all about helping Junior Creatives improve their skills, navigate the pitfalls inside creative departments, and have a sensational career in the advertising industry.