Campaign Messaging That Wins Voters | 2023 Expert Q&A

A great campaign message starts with being able to explain why you or your candidate is running. Use this worksheet to make sure your ”‘why” is solid.
https://traindemocrats.org/resources/...

📚 Here at NDTC, we have a course on every aspect of campaigning. Courses are self-guided online lessons that you can take at your own pace. To keep learning, check out these recommended resources below:

1️⃣ How to Craft a Core Political Campaign Message
https://traindemocrats.org/course/how...

2️⃣ How to Use Your Personal Stories to Motivate Voters
https://ndtc.me/3AqslHf

3️⃣ NDTC’s Candidate Community
  / traindemocrats  

🔔 Subscribe so you don’t miss out on upcoming trainings 🔔
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Click below for a transcript of this video lesson:
https://docs.google.com/document/d/1H...

0:00 Training overview
0:39 Panelists intro
5:08 How to choose the most effective channels to reach voters?
11:07 How should campaigns use social media?
14:02 How should campaigns use texting?
16:28 How can campaigns keep their team safe when knocking doors?
18:53 How can campaigns tailor their message to different audiences?
27:24 How should campaigns respond to “both-sides-ism”?
33:17 How should campaigns deal with hot-button issues?
41:56 Where can campaigns find volunteers?
51:19 Rapid-fire questions & closing

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Thank you for training with us! We hope you use this to improve your community!