How to Write About Ethos (Rhetorical Analysis for AP Lang)?
Stop writing “the speaker uses ethos.” Learn how to analyze ethos correctly, with examples, sentence starters, and a 4-step method that AP readers reward. Perfect for AP Language and Composition students prepping the rhetorical analysis essay (Question 2) and anyone studying rhetorical appeals: ethos, logos, pathos.
What you’ll learn
✅ What ethos actually is (credibility, authority, trust)
✅ 6 ethos-building strategies: credentials, tone & diction, sources & evidence, audience values, design/format, concessions
✅ The 4-step strategy to write sophisticated ethos analysis (identify → explain effect → link to purpose → connect to audience)
✅ Student examples (cooked → better → clocked)
✅ Common ethos mistakes that tank AP scores + what to write instead
Chapters
0:00 Hook — Are you writing ethos wrong?
0:30 Ethos explained (AP Lang definition)
1:45 Spotting ethos strategies in any text
2:45 What NOT to write (“uses ethos” ≠ analysis)
3:30 The 4-step ethos paragraph formula
4:30 Student examples (before/after)
7:30 Common pitfalls to avoid
8:00 Next steps & resources
This video uses the 2025 AP prompt featuring Raquel Vasquez Gilliland’s “Go Outside, Sink Your Feet Into the Dirt.” Great practice for AP Lang rhetorical analysis, first-year college writing, and essay writing skills.
Free extras
📝 Ethos Paragraph Checklist (sentence frames + transitions) — link in description
📄 Sample A-level paragraph — link in description
Part 1 of the Rhetorical Appeals Series
Ethos (this video)
Pathos: [link]
Logos: [link]
Who this is for
AP Lang exam prep • AP Language & Composition students • English teachers • Rhetorical analysis practice • Study tips
Keywords/SEO
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Hashtags
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