Скачать или смотреть LEAKED - Lights, Beauty, Leaked | Episode 4

When you're launching something the industry has never seen before, the visuals matter.

Leaked isn't just about releasing innovation early… it's about telling the story of what that innovation actually is.

Everything we bring to market has an element of surprise. Which is what we strived for the campaign to show with our debut Leak with Amplify Flexi Powder: the movement, the transformation, the possibility…

But can we capture this all on camera in a way that the world can understand? And will people care?

These were the questions we asked ourselves as we ventured to do something so boldly daring and different. #beauty #makeup #beautyindustry #productdevelopment #leakedlabs #thelipsticesbians