CXO Dispatch | Bita Safari on App Development for Non-Technical Entrepreneurs

The way consumers access information has evolved significantly. Gone are the days of flipping through the Yellow Pages - today, the internet offers instant access to services and goods at any time, thanks to smartphones. Smartphones are now a part of consumers’ lives, Statista reports that in 2024, the U.S. has over 310 million smartphone users, with a staggering 96% penetration rate. With Americans checking their phones roughly every five minutes and spending 88% of that time on apps, it’s clear why app development presents such lucrative potential for new ideas and solutions.

Given the stats, it’s clear that first-time app developers are faced with a tremendously competitive market, and for those who have an innovative app idea, but lack technology-focused skillsets, launching a successful app can be a daunting task.

For California-based Bita Safari, CEO of GiGO Clean Technology, limited technical, coding and design skill set was not an insurmountable obstacle to overcome in launching a revolutionary app offering on-demand cleaning services. The app, which is available on an easy-to-use technology platform connects customers to home and business cleaning services directly.