Category Management Series Tip #2 Private Label Data And Analysis

Описание к видео Category Management Series Tip #2 Private Label Data And Analysis

Sue Nicholls of Category Management Knowledge Group walks you through some analytic examples for Private Label, including a sample of retail measurement data and consumer panel data. Retailers need to be strategic about their Private Label brands at a category level, and suppliers need to understand how their National Brands compete with the retailer's Private Label brand.

Check CMKG's training at http://www.cmkg.org

Follow us in LinkedIn Group at   / category-management-knowledge-group  

Like us on Facebook at   / hicmkg  

Subscribe to Sue's weekly blog at http://blog.cmkg.org/blog

Комментарии

Информация по комментариям в разработке

Похожие видео