What if Your Products don't Sell on Amazon? অ্যামাজনে প্রোডাক্ট সেল না হলে কি করবেন?

Описание к видео What if Your Products don't Sell on Amazon? অ্যামাজনে প্রোডাক্ট সেল না হলে কি করবেন?

If your product is not getting the desired sales on Amazon, there are several steps you can take to help increase sales or What if your products don't sell on Amazon?

2 Vital Initiatives We Can Take:
1. Prevention
2. Remedy
Preventive Measures:
1. Product Research
2. Utilize Brand Registry:
o Enhance your brand protection and control over product listings through Amazon Brand Registry.
o Make your product page more attractive by using A+ Content (Enhanced Brand Content).
3. Improve Product Based on Customer Feedback:
o Regularly monitor customer feedback and update the product's quality or features based on their needs.
o Consider changes in packaging, materials, or functionality based on feedback.
4. Product Bundling:
o Create bundles of similar products for sale. This can be appealing to customers and can help increase your sales.
Remedy Measures:
1. Product Listing Optimization:
o Optimize the product title, description, bullet points, and keywords. Ensure that the main keywords are included in the title and description.
o Use high-quality images and add a product video.
2. Pricing Strategy:
o Analyze competitors’ pricing strategies and adjust your price accordingly.
o Attract customers with coupons, deals, or promotional offers.
3. Amazon Ad Campaign:
o Run Sponsored Product campaigns to make the product more visible.
o Reach targeted audiences through PPC (Pay-Per-Click) campaigns.
4. Improve Reviews and Ratings:
o Encourage customers to leave product reviews and ratings. Good reviews have a positive impact on sales.
o If there are negative reviews, respond quickly and professionally.
5. Inventory Management:
o Maintain inventory levels to avoid going out of stock. Running out of stock can lead to a drop in product ranking.
6. Enhance Customer Service:
o Quickly and efficiently address customer queries and resolve issues.
o Good customer service increases the likelihood of repeat customers.
7. Promote Products through Content Marketing:
o Promote products through social media, blogs, and influencer marketing.
8. Use Analytics:
o Use Amazon Seller Central reports and analytics to identify areas where your product may be falling behind.
o Analyze conversion rates, sessions, click-through rates (CTR), and bounce rates to refine your strategy.
9. Off-Platform Promotion:
o Advertise products on platforms like Facebook, Instagram, and Google Ads.
10. Affiliate Marketing:
• Create a landing page for your product on your website or blog and direct traffic from there to Amazon.
11. Customer Loyalty Program:
• Introduce special offers or discount programs for loyal customers.
12. Amazon FBA (Fulfillment by Amazon) Program:
• If you’re not already using FBA, consider it. Using FBA can speed up product delivery and make it more accessible to Amazon Prime members.
13. Use Auto and Manual Ad Campaigns.
14. Catalog Optimization:
o Ensure your product is listed in the correct catalog.
15. Sell on Other Marketplaces:
o Expand your product sales to other marketplaces.
16. Influencer Marketing:


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