#87 Advocacy Program Brand CAP Awards Spotlight Series

Описание к видео #87 Advocacy Program Brand CAP Awards Spotlight Series

Liz Richardson discussed the importance of a strong advocacy program brand before introducing Evan Jacobs a recent finalist for CAP Awards Advocacy Program Brand.

Evan   / ejacobscustomeradvocacy   emphasized the need for authentic, evergreen branding that resonates with customers and internal stakeholders, while Bianca Del Vecchio highlighted the importance of understanding the "why" behind branding efforts. Liz concluded by stressing that sustainable brands require a solid underlying strategy for business growth and impact.

Check out Captivate Collective on LinkedIn   / captivate-collective  

Комментарии

Информация по комментариям в разработке

Похожие видео