Скачать или смотреть Disrupting the Golf Betting World: The Rise of Fair Play Exchange with Billy Gowing

Summary

Fair Play Exchange is a betting app that allows friends to place bets and settle payments online. The app was created to solve the problem of friends not carrying cash for bets. The initial target market for Fair Play Exchange was golfers, as golf has a strong betting culture. However, the app has expanded to include other sports and activities. Obtaining a gambling license and a bank account were major challenges for the company. Building trust and providing excellent customer service are key priorities for Fair Play Exchange. The app aims to create a community of users who can bet and have fun with their friends.

Takeaways

Fair Play Exchange was created to solve the problem of friends not carrying cash for bets.
The initial target market for Fair Play Exchange was golfers, but the app has expanded to include other sports and activities.
Obtaining a gambling license and a bank account were major challenges for the company.
Building trust and providing excellent customer service are key priorities for Fair Play Exchange.
The app aims to create a community of users who can bet and have fun with their friends.

Chapters

00:00 Introduction and Problem Statement
01:24 How Fair Play Exchange Was Created
03:53 Target Market and User Base
06:29 Challenges in Obtaining Gambling License
09:03 Initial Target Market: Golfers
10:28 Expanding to Other Sports and Activities
13:51 Future Features: Sweepstakes
16:36 Community Building and User Acquisition
18:08 Challenges in Obtaining a Bank Account
19:54 Building Trust and Providing Excellent Customer Service
21:28 Importance of Onboarding and User Engagement
25:20 Creating Community through Golf Events
26:31 Promo Code and User Incentives
28:25 Conclusion and Call to Action

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