Copy of Building Ironman Employees: The Story Behind B3’s Workplace Transformation

Discover how wellness became the foundation of a thriving workplace culture. Join Tommy Sarenbrant, employer branding expert and founder of Friday Vibes, a startup focused on employer branding and recruiting. Tommy is also the founder of Team B3, where he led the remarkable transformation of the IT consulting firm from 25 employees to a 1,000-strong powerhouse. In this journey, 50 staff members became Ironman athletes, and biking in the office became the norm! Learn how B3’s wellness program didn’t just spark creativity; it made them a sought-after employer across Europe.
Walk away with actionable insights and strategies to bring back to your own organization, inspiring a culture that fosters both personal growth and professional success.