Episode 22: What is Secondary Search Retargeting?

Secondary Search Retargeting allows you to target your audience while they’re searching on secondary websites, such as Realtor.com—or any website with a search engine.

By matching your keywords to customers’ search URLs and only targeting niche customers that match those keywords, Secondary Search Retargeting both saves you money and enables you to target customers in their moment of need.

In this week’s episode of “Beyond the Scenes,” our CEO, Andreas Beck, and President & Founder, Melanie Querry, explain what Secondary Search Retargeting is and how it can help you successfully target your audience.

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