Скачать или смотреть The Power of Business Design | Fonz Morris, Netflix | GIFLondon 2024

Netflix Design Lead Fonz Morris explores how strategic business design powers product innovation and user satisfaction at global scale. Sharing insights from Netflix’s monetization team, Fonz explains how cross-functional collaboration, user research, prototyping, and experimentation fuel decisions - from interface design to global content delivery. He talks about language accessibility, cultural testing, and emerging platforms like games and live content. More than visual polish, business design at Netflix is about creating real value for users.

Key Topics Explored:
Business Design Explained: Bridging creativity, strategy, and monetization.
User-Centric Innovation: Building inclusive and accessible global products.
Research and Prototyping: How Netflix tests ideas before launch.
Localized Design: Why different countries need different UX.

Global Innovation Forum is one of the most respected global events on innovation, creativity, design and entrepreneurship. It gathers a limited number of professionals from some of the leading companies worldwide and provides a well-balanced mixture of presentations, discussions, workshops and interactive activities. The event is the perfect platform for pure knowledge sharing and establishing new important contacts with like-minded professionals.

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