The Hidden Link: Mastering QR Codes for Real Estate Success

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If you're like most people, you've probably seen QR codes plastered all over billboards, business cards, and magazine ads (and many other places) for years now.

These 'quick response' codes are nothing new, but people and companies have become more creative with where and how to use them.

Now that QR codes are more commonly used than ever and the average person knows how to scan them with their phone, we have a new world of cool opportunities to engage with our potential clients and customers.

If you're a direct mail marketer with a little creativity and planning, these can be quite useful!

0:00 - Intro
0:49 - Why QR Codes Work Today
1:15 - Send Them to a Website URL
1:52 - The 2 Questions You Should Answer
2:17 - Send Them to a Video
2:49 - Send Them to a Form
3:40 - Build Your Social Following
4:05 - Send a Pre-Written Text Message
5:00 - Use the REtipster Affiliate Link!
5:33 - Have Them Make a Call
6:00 - Send an Email
6:32 - Add Them to an Email List w/ Textiful
7:27 - Share Contact Information
7:33 - Request a Counter Offer
7:49 - Open and Sign a Purchase Agreement
8:23 - Get My 3 Free Postcard Templates!

QR codes are incredibly versatile and can trigger various actions from a person's mobile device.

If you've ever interacted with a QR code before, you probably know the most common use is to send people to a website URL.

It may not be obvious initially, but this is a BIG deal!

Think about it... you don't just have to send them to the homepage of your website. You can send them anywhere. For example, you could do any of the following:

Create a new page on your website designed to greet a person and explain certain details they need to know.
Send them to a 30-60-second video of yourself greeting them and explaining more about what you do and how you can help them.
Send them to one of your social profiles so they can follow, subscribe to, join, or learn more about you (this is great if you're trying to build an online audience).
Send them to an email opt-in form with more details about what you can do for them (perfect for building an email list).
Send them to a form that explains how you can help and what information you need, and then collect that information from them (this is what I do on my buying website).

When you consider how easily you can send someone to ANY page on the internet, there are a lot of possibilities!

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