There has been an outbreak of knock-off items over the last several years. One of the most popular items of clothing has been Levi's.
Not only are knock-offs manufactured, they also target the vintage market because that is where the money is hence a greater return.
Most fake Levi's are 'Vintage' 501s with all or some of the details that make real vintage levi jeans valuable. These can include:
-The Red Tab with capital 'E" which date real levi's to pre-1971
-V-Stitch near the top button. Another vintage characteristic
-Buckle on the rear (Buckleback)
-Bar tacked Rear Pockets
Most come from Thailand where they are made with cheap labor and materials. The denim used for the most part is of average quality, if not better than average. But the hardware used: Buttons, rivets, etc. are normally of inferior quality. In order to get the 'lived in' look and fade, Thai manufacturers apparently sell these jeans to Thai laborers at a very low price (less than $5 has been rumored) and are told to wear the jeans for a certain length of time - 6 months to a year for example, and NOT WASH THEM! the manufacturers then buy back the jeans, repair and clean them up, and sell them to tourists, exporters or on ebay for much higher prices than they are worth.
A quick search on ebay of 'levi big e' will almost always reveal anywhere from 1-2 fake pieces to almost 100 in some cases. Ebay seem to be doing very little in trying to remove these items from their site. Heres how to spot them:
Number on back of top button:
Almost always stamped '501' off-center or not stamped at all. While some non-vintage authentic 501s may have this stamped on them, vintage big 'E' will always have a single digit or letter stamped (6, 5, 2, W) or blank, but if it is blank, there are usually punch marks on it.
Elongated 'V-Stitch' on fly:
Note how this pair of fakes has '501' poorly imprinted on the
rear of the button. Also the long V-stitch as well. The picture of the real one to the right shows the stitch ending at the button
Rear Patch:
The rear patch on the right hip can also give clues to whether or not the garment is authentic.
Material: If it is a hard leather like material, the jeans are suspect. Unless the jeans are from the 1930s and the patch has a 'jerky' look to it, very few other Levi's have or had a real leather like patch. Although this is not a surefire way of telling because some in the LVC (Levi vintage clothing line) and ones produced in places other than the United States (Japan, Canada for example) did actually come with a hard leather patch.
Labeling: Another clue is the printing on the patch. If the patch material seems authentic, most times the printing is not. It is either off center, spelling mistakes, or barring all of that not being present they are labeled '501-0657' in black ink. If the jeans are anything other than black 501s from the 1980s - if they have that on the label than they are fake.
I was briefly surprised recently to see a note from a Superfuture poster, asking if a pair of "Levi's jeans" he'd bought were genuine. Then I realised that everyone is not cynical, like me, and some believe the claims they read on eBay. So this is a quick post to say, Yes, there are still plenty of counterfeit "Vintage Levi's" around.
They pop up in some credible places. A few years ago I had a heated argument with a manager at Urban Outfitter's in London - he insisted that the dodgy jeans in their second hand rack were legit; only later, once I called a Levi's counterfeit specialist, did they recant. They'd bought the items from a trusted jobber - so it seems that some fake Levi's have entered the supply chain from America. In recent times I've seen convincing fakes which are impossible to ID without detailed knowledge of Levi's fabrics and arcane details. But I'll deal with those at some other time.
For now, here are five warning signs for the most obvious, and most common fake Levi's. All these photos are taken from real eBay or online sales - in several cases, I emailed the seller, who continued with the sale, probably because they were fully aware they were selling counterfeit goods. I'm using their photos for the purpose of criticism and review, and to stop others being ripped off.
#levis #realvsfakelevis #fakelevis501
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