Скачать или смотреть Stop Calling It Long-Term Care

Names matter in sales. In this short, I'll explain why calling it "long-term care coverage" starts you in a hole with clients over 55, and why switching to "extended healthcare coverage" gives you a fresh start without the negative baggage.

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Jeremy Smith is a leading insurance sales and marketing coach with 18+ years of industry expertise as an agent, trainer, agency owner, and development expert. Jeremy’s mission is to empower Life and Health Insurance Agents and Agency Owners with proven strategies to excel in their careers.

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