Do you have the Zen for the Yen?

Harsh Gagwani of Click chose the platform provided by TIPS III to launch its latest offering – the Yen – to the aficionados.

Yen, as we all know, is the Japanese currency – one of the most traded and widely used reserve currencies in the world. Yen also denotes a yearning – a desire or a craving. It is this craving of the fountain pen connoisseurs that Click addressed with its latest offering – the Yen! The reference to Japan was obvious – for Japan produces some of the most sought-after, some of the finest writing instruments, and that Click was subtly alluding to qualities of such high standards was not lost to the connoisseurs. As a matter of fact, many of the old-timers that I talked to at the show were as proud as I was of the way Click was progressing – both upwards and outwards, as it increased its geographical spread, leaving its footprints on different continents. Yes, it did have its footprints outside India earlier, but that was as an OEM, this time around it is as a brand – no mean feat, that!

The torpedo-shaped, resin-bodied warhead is indeed like a blast from the past, as it reminds one of a time when a fountain pen represented romance incarnate. The super glossy finish heightens the enigma, and the four colours that the Yen is being offered in are aimed at adding to the allure, transporting one to a time when life was less hurried and when there was more Yen for the Zen.

The Yen has a three-in-one filling system and comes fitted with a screw-in Jowo nib unit that immediately increases the possibilities manifold. Each Yen comes sealed with the Click guarantee, backed by its reputation as India’s premier fountain pen maker.

I was lucky enough to acquire my piece of this beautiful Yen of a pen before it sold out and here is the video of the pen and the writing samples that I had promised to you earlier. Do I need to add that it writes as beautifully as it handles and is to look at?