How to start a flower shop business

How to run a florist
Valentines Day is just around the corner!

Opening a florist is a popular second career choice for many – but don’t be fooled by the pretty blooms…it’s not an easy option. Fran Bailey, owner of a stylish and successful flower shop in East Dulwich – The Fresh Flower Company – talks about her passion for the trade and the realities of everyday floristry.

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