Important Elements of Visual Merchandising in Retail

Visual Merchandising is the art and technique of arranging and displaying the goods in the retail store to attract customers and increase the retail store's sales. Visual Merchandising in retail is the most creative and satisfying job to be done. There are some important elements to be considered in visual merchandising, all the important points have been discussed in this video.

Points to remember in Visual Merchandising:
1) Colour is KING
2) Create a focal point
3) Expose Maximum Merchandise to customers
4) Create a story in display
5) Use the empty space wisely

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