Strategy maps 101 - Why measures in perspectives always fails

Описание к видео Strategy maps 101 - Why measures in perspectives always fails

Why do so many balanced scorecards fail? Because they don't understand that the common 4 perspectives balanced scorecard model is mis-leading and does not work. Phil Jones of Excitant Ltd, http://www.excitant.co.uk/contact-us explains why the 4-perspective model fails and how strategy map structures were developed. Understanding the principles that lead to the strategy map will help ensure your balanced scorecard implementation will be successful and address strategy and change rather than merely performance measurement. Find out more at http://www.excitant.co.uk/resources/w...

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