Скачать или смотреть Data and Loyalty in a Competitive and Globalised Travel Industry

Featuring:
Moderator - Anita Mendiratt aLead Consultant of CNN T.A.S.K Resource, UNWTO & World Bank Speakers
Ramesh Cidambi, Senior VP IT, Dubai Duty Free
Amir Lodi, VP, Visa Analytics
Iva Skrlec, Industry Manager (Travel), Google

Today’s travellers are bombarded with numerous options at every turn, appealing to their tastes, budgets, motivations and even personal technology preferences. When there are so many options, how can a brand stay relevant and ensure they remain in their customer’s favourites list? This panel will discuss what is making today’s global traveller tick and how analytics, data and customer insights are helping organisations uncover the “loyalty sweet spot’ and how they are responding to these trends in their own organisations.