The INSANE Story of How LIEBHERR Became A Multi-Billion Dollar Company

Описание к видео The INSANE Story of How LIEBHERR Became A Multi-Billion Dollar Company

After World War II, Germany was at the edge of an economic cliff. With almost no country capital and nearly twenty percent of the country’s infrastructure burnt to ashes, it needed a miracle to survive.

From the ashes, there arose one company that not only helped the whole country stand on its feet again but also changed the game of the global construction market.

Hans Liebherr founded Liebherr in Kirchdorf, Germany, and today it’s worth seventeen billion dollars. The company comprises thirteen major product segments in industries as big as earthmoving, maritime, mining, aerospace, concrete, transport, gear technology and automation systems, refrigeration, freezing, mechanic, and hydraulic companies.

Hold tight because today’s story shows how a flower can bloom from Germany's burnt ashes and leave an impact on the world.

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#heavymachines #heavyequipment #liebherr

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