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#Etsy Launchpad: The 60-Minute Shop Build

Stop Planning. Start Selling. Get Live Today.

Instructors: Coach BK Han & Emmeline Koh

One Goal: A Live, Verified Storefront Ready for Your First Product.



Class Overview

Forget theory and "someday" plans. In this high-intensity live build, we strip away the fluff and focus purely on the technical architecture of a successful Etsy shop. By the end of this session, your "Open for Business" sign will be digitally flipped.

The Curriculum: "Zero to Live"

Phase 1: The Foundation (The First 15 Minutes)





The Global Gateway: Setting up your account with the correct regional parameters.



The Identity Lockdown: Choosing a shop name that is available, searchable, and brand-aligned.



Security Setup: Implementing Two-Factor Authentication (2FA) to protect your future revenue.

Phase 2: The Financial Engine





Etsy Payments Integration: Connecting your bank account securely.



The Verification Gauntlet: Real-time troubleshooting for ID verification and tax documentation (the #1 spot where new sellers get stuck).



Billing Logic: Setting up your credit card for shop fees so your store remains active.

Phase 3: The Shop Interface (The "Look & Feel")





Visual Assets: Instant upload of your Shop Icon and Banner (using our provided templates).



The Policy Engine: Rapid-fire setup of Returns, Exchanges, and Privacy Policies to build instant buyer trust.



Shipping Profiles: Creating your first "Zone" so Etsy can calculate costs accurately the moment you list.

Phase 4: The Placeholder Launch





The "Draft to Live" Sequence: We will walk through a "Ghost Listing" together to ensure your technical pipeline is clear.



The Verification Check: Confirming your shop is indexed and visible to the public.



What You Need to Bring

To ensure you finish the class with a live store, have these ready:





Government ID: A clear photo/scan of your Passport or Driver’s License.



Bank Details: IBAN/Swift/Routing and Account numbers.



A Business Name: Have 2–3 backups in case your first choice is taken.



A Desktop/Laptop: This is a technical build; mobile apps are not recommended for initial setup.





"Speed is the bridge between a dream and a business. We aren't here to make it perfect; we're here to make it real." — Coach BK Han & Emmeline Koh