Meet the Superstar Sisters of TikTok (The Self Publishing Show, episode 315)

Caroline Peckham and Susanne Valenti are sisters who co-write bully romance and are having great success with it. Part of that success is due to their presence on TikTok. James talks to them about how they coordinate writing their books, where they’ve found success with advertising, and what the future looks like for these co-authors.

Show Notes:
Finding a reading audience on TikTok
What is dark romance?
On the appeal of characters who are bullies
Sharing writing duties with a sister
The challenges of the writing partnership
How readers are leading the way based on what they want to read
Figuring out how TikTok drives book sales

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