"Much Better" Pre-Roll Packaging Options | The Cannabis Packaging Show (Episode #21)

In this episode, we show you MUCH BETTER packaging options for pre-rolls than pop-tops / doob tubes. Those were fine when you were getting started but now we are living in a day where its really all about building your brand. Pre-rolls are always going to have a place in the market, and you need to learn how to package your pre-rollls in a way that is branded and in a way that is memorable to your consumers. Why? Becuase if you don't, you are going to be joining a "race to the bottom". What that means is that as the price of flower drops, you are suddenly not going to be able to make a profit. This dream that you have of operating in the cannabis industry will no longer be possible. However, if you build a name for yourself, if you build a brand, then you protect yourself from falling flower prices! Please, look around you at other industries where this has happened -- you need to build a brand or suffer the consequences and this is extremely tue in the cannabis indusrty!