Скачать или смотреть Stop Blending In—Your Law Firm Differentiation Strategy Needs Work

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Law firm differentiation strategy isn't optional anymore. Matt went from solo generalist to 15-person powerhouse. Here's how.

Most family law firms look identical. Same messaging, same services, same forgettable presence. This episode shows you how to actually stand out.

He niched from generalist to divorce-focused. Added a divorce coach to differentiate. Built cloud systems to scale without crushing overhead.

Here's the thing—Matt's story hits different because he made the hard calls when everything was falling apart. Both associates left. Phone books died. Cheap competitors flooded the market. Instead of panicking, he saw the opening. He went all-in on family law, then narrowed even further to divorce.

If you're stuck looking like every other family law firm in your market, this conversation will change how you think about standing out.

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📝 Schedule a FREE Family Law Firm Audit: rocketclicks.com/schedule-a-family-law-quick-audit

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📄 CHAPTERS
0:00 - Law Firm Differentiation Strategy: Solo to 15-Person Firm
1:53 - Why General Practice Had to Go
3:48 - When $500 DUIs Changed Everything
5:39 - Cloud Systems for Scaling Without Full-Time Risk
13:30 - Visibility Equals Profitability Framework
15:45 - Adding a Divorce Coach: The Move Nobody Expected
19:34 - Stealing Business Ideas From Nip Tuck and Billions

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