Скачать или смотреть Media Expert: Is AI Breaking Journalism? - Anna Wallner | Let's Talk About Tech #57

In this episode of Let’s Talk About Tech, moderator Berthold Baurek-Karlic sits down with Anna Wallner, Head of New Media at Die Presse, Austria’s oldest newspaper, founded in 1848.

They explore how journalism is evolving in the age of AI, shrinking attention spans, and platform dependency. From podcasts and social media to AI-generated voices, chatbots, and declining search traffic, this conversation dives into the economic, technological, and societal pressures reshaping media today.

Guest Speaker: Anna Wallner ➡️ LinkedIn:   / media-wallner  

Die Presse: https://www.diepresse.com
"Was wichtig ist" Podcast: https://www.diepresse.com/meinung/pod...

Moderator: Berthold Baurek-Karlic ➡️ Website: https://www.baurek-karlic.at
LinkedIn:   / berthold-baurek-karlic-30228045  

Venionaire Capital:

🌐 Website: https://www.venionaire.com
💼 LinkedIn:   / venionaire  
📘 Facebook:   / venionaire  

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Chapters

00:00 Introduction & guest welcome
00:33 From law to journalism: Anna’s path into media
01:43 Discovering new media, podcasts & international exposure
03:01 Building a New Media unit at Die Presse
03:32 When digital disruption really hit journalism
05:13 The long shadow of “free content”
06:01 Attention spans, headlines & distraction
07:19 Social media, AI & the battle for attention
09:06 Chatbots vs. traditional media consumption
10:55 AI, interactivity & the identity of media houses
12:49 Human journalism vs. automation
14:19 AI voice cloning & audio journalism
16:54 Training an AI voice: process & reality
19:27 AI-generated music, podcasts & creativity
21:38 AI and the economics of media
23:32 Declining search traffic & existential risk
24:58 Newsletters, real connections & new lifelines
25:47 Why independent media still matters
27:01 Democracy, free press & responsibility
29:07 Closing thoughts & subscribe