2020 Prius Prime Plug-in Overview at Smart Toyota Madison

The creme of the crop, Prius Prime Plug-in Limited

Discover the freedom that takes you farther. As the most efficient Toyota hybrid yet, Prius Prime is ready to maximize every drive — whether you’re running around town or taking it beyond city limits. Keep your adventures going by taking advantage of an EV Mode driving range that has up to an EPA-estimated 25 miles. Charge it whenever you can, or don’t. When the charge runs low, Prius Prime will continue to run as an efficient hybrid and still have an EPA-estimated 54 mpg combined. Uniquely designed with intelligent tech, premium materials, thoughtful engineering, and room for five, Prius Prime is ready to help you go to new places.

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Prius Prime has innovative tech that you just can’t miss. Its available 11.6-in. touch-screen display uses intuitive pinch, zoom, tap, and swipe gestures for a familiar smartphone-like experience. So whether you’re planning your next night out or using the navigation to help you get there, you’ve got the power to do it all.

We are Wisconsin's #1 Volume Toyota Dealer. Our success is due to great prices, and customer service that is second to none. Stop by our dealership on Odana Road on Madison's Westside, sales or service, you won't be disappointed.