Скачать или смотреть Your Brand Needs Life - Discover it's DNA with Jose Vega

Are you building a brand that truly reflects who you are? In this episode of the Brand Evangelism Podcast, host Tim Salmonson sits down with Jose Vega, also known as Vega or Visionary Vega, the founder of 11 Agency. With 10 years of experience in branding, Vega specializes in helping brands develop their own unique story.

Vega explains that the biggest mistake people make is starting with the visual identity or packaging of their brand, before understanding what's inside. He emphasizes that what makes an amazing brand is finding the uniqueness and beauty within your own story, not trying to be like everyone else. The name "11 Agency" itself represents this idea: don't be like anyone else because you're one of one.

Discover Vega's process for helping individuals and companies define who they are, including asking core questions like: Who you are, what you do, who you do it for, and how you do it differently. This goes deeper into understanding your mission, vision, values, and key message. The conversation also highlights the importance of voice and tone, as how you say something can be just as crucial as what you say.

Learn more at https://11branding.com/
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