Скачать или смотреть The Art Of Persuasion In Alchemy By Rory Sutherland | Podcast Book Summary

In this video, we dive into "Alchemy" by Rory Sutherland, a thought-provoking book that challenges conventional thinking and explores the art of persuasion and creativity. This Alchemy book summary will give you insights into how irrational behavior plays a key role in decision-making and mark\eting. If you're interested in understanding the psychology behind human behavior and how it can be applied in business and life, this is a must-watch!

Rory Sutherland's book provides a unique perspective on how alchemy a blend of science, psychology, and creativity can help you solve problems in innovative ways. Whether you're a marketer, entrepreneur, or simply someone looking to think outside the box, the Alchemy book review in this video will provide valuable takeaways to boost your creative thinking.

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Chapters:
00:00 - Introduction: The Need for Alchemy
02:19 - Chapter 1: The Logic Trap
04:40 - Chapter 2: The Importance of Context
07:11 - Chapter 3: Psychological Insights
09:50 - Chapter 4: The Power of Perception
12:17 - Chapter 5: The Role of Emotions
14:25 - Chapter 6: The Art of Storytelling
16:55 - Chapter 7: Embracing Uncertainty
19:19 - Chapter 8: Challenging Assumptions
21:27 - Conclusion: On Being a Little Less Logical

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