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The session will open with a presentation on Enhancing Society with Digital Creativity by Yasuharu Saski, Executive Creative Director of the Dentsu Network whose clients include Coca-Cola, Glico, Google, Honda, Kirin Brewery, Shiseido, and UNIQLO.

It will be followed by a conversation between two of the biggest names in Pakistani media industry. Pakistani superstar, producer, screenwriter, model and singer Fawad Khan has received countless awards for his talents. Atiqa Odho, Founder & Chairperson, FocusPK, is a prominent media personality, businesswoman, social activist and the owner of her own beauty brand. Focus.pk is Pakistan's first and only Production and Entertainment Conference showcasing Film, TV, Theater, Radio, Print and Digital Media.