2024 IFA Kick-off Day 2

Here's what went down:
🔹 gfu Consumer + Home Electronics GmbH Consumer & Home Electronics GmbH Insights and Trends on hashtag#AI
🔹 Inspirational keynote from BSH Hausgeräte AG
🔹 Key insights from Christian Alber, COO, and Madeleine Mahr, Director of Marketing at Loewe Technology GmbH
🔹 Engaging TV-Panel with Christoph de Leuw from COMPUTER BILD
🔹 Keynote by Alexander Dehmel, Head of CSM Germany & Austria, GfK - An NIQ Company
🔹 Introduction and short outlook on hashtag#IFA100 by Dr. Sara Warneke and Leif Lindner

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