Music Promotion Strategies | Self Promotion vs Selling Out: which one wins?!

THe ultimate music promotion strategy is the balance between self-promotion, selling out, and selling your soul in the music industry. This video dives into how musicians navigate fame, the evolution of music promotion from traditional media to digital platforms, and the critical role of self-promotion in connecting with fans. Discover the consequences of over-promotion and the strategies to maintain authenticity while maximizing your visibility. Whether you're an artist, producer, or music executive, learn how to promote your music and personal brand without compromising your integrity. Join our 60-Day Record Label course to revolutionize your approach to the music business. Click below for more details and a free guide on boosting your record label profits.

00:00 - Let’s talk!
00:40 - Video Request
01:41 - What is Music Promotion?
02:19 - What Music Promotion Used to Look Like
03:21 - What does Music Promotion Look like Today?
04:52 - What is Self-Promotion?
05:23 - What Self-Promotion Looks Like
06:58 - “Why is self-promotion necessary?”
07:31 - “How do you become a Sellout?”
08:33 - Reaching Wh*re Status
09:25 - Losing Your Soul
10:28 - “What happens if you promote yourself too much?”
12:13 - “What happens if you only promote your music?”
12:44 - “How do you balance the two?”
13:06 - Sponsored segment
13:56 - Balancing the Two
14:03 - Running Wild with Your Personality
14:17 - My Final Thoughts

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