Скачать или смотреть Mastering product strategy | Why most products are crap and how to use agile product management

Many organisations today employ #ProductManagers who claim they can establish effective product #strategy and #roadmaps. However, only a fraction of those organisations end up with products that delight their customers and stand out from their competition. One of the reasons for this is that only a fraction of the product managers have mastered the product management tools, frameworks and techniques that have been developed in recent years by various thought leaders globally.

In this video Arash Arabi introduces you to some of the most effective tools, techniques, and frameworks that are used by product managers globally to come up with effective vision, strategy, and roadmaps for their products. You will learn how to put the customer at the centre, creating products that are desirable, feasible, and sustainable. It is essential for Business Analysts that work on complex products to be familiar with these tools, frameworks and techniques.