Скачать или смотреть 🎥 From Ideas to Emotions: Our Students’ Stayfree Campaign

While most students were learning marketing from textbooks… our PW School of Management students were busy creating a national brand campaign for Stayfree—a story that celebrates care, love, and understanding. 💛

This isn’t just an ad about a product—it’s a story about a brother who loves and supports his sister, understanding her needs during her periods, and showing that empathy, care, and small gestures can mean the world.

What makes this even more special is that every idea, every frame, every emotion was brought to life by our students. From brainstorming concepts to filming multiple takes, they didn’t just “learn marketing”—they felt it, lived it, and created it. They captured emotions that resonate with real families, making the campaign relatable, moving, and beautiful.

At PW, we believe in learning by doing. Our students aren’t waiting to step into the industry—they’re already creating real-world campaigns that matter. This Stayfree ad is proof that passion, creativity, and teamwork can turn a classroom exercise into a story that touches hearts.

It’s about periods, it’s about love, it’s about students discovering the power of storytelling and the responsibility of representing a brand thoughtfully. It’s about turning ideas into empathy-driven campaigns that leave an impact.

Disclaimer:
This video was created by students as part of an academic exercise for educational purposes. Stayfree does not sponsor or endorse this content. The ad is a student project* for learning and portfolio-building.

📌 Tagging for reference: @StayfreeIndia

#PWSchoolOfManagement #AdWars2025 #Stayfree #StudentCampaign #BrandCommunication #LearningByDoing #CreativityInAction #PeriodsMatter #BrotherSisterLove #EmpathyInMarketing

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