How to Create a Mood Board (COMPLETE PROCESS)

A mood board is critical to any design project - it establishes a basis for your design strategy, style, and the approach you take. It is your inspiration as a Graphic Designer to base your design decisions off of.

Not sure how to create a Mood Board? I'm using Adobe Illustrator (but you can use Adobe Indesign too) and walking you step by step through my entire design process for designing mood boards for clients.

And - I'm providing you with my mood board layout as a template, so you can begin creating mood boards for your clients, immediately. Get that template here: https://www.emilywilson.design/produc...

Templates Mentioned In Video:
Discovery Questionnaire: https://www.emilywilson.design/produc...
Brand Strategy Presentation: https://www.emilywilson.design/produc...
Mood Board Layout: https://www.emilywilson.design/produc...

All Templates:
https://www.emilywilson.design/catego...

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Come join me behind the scenes:
Instagram:   / emilywilson.graphicdesign  
Facebook:   / emilywilsongraphicdesign  
TikTok:   / emilywilsongraphicdesign  

Below are a list of useful links to things that I can't live without in my business. Some links may be an affiliate link which means I get a little bit of money when you purchase through my link which helps support this channel. (BTW - You're awesome if you do!!).

Envato Elements - Go to site for mockups, photos, templates and fonts (basically everything): https://1.envato.market/emilywilson

Creative Fabrica: https://www.creativefabrica.com/ref/4...

Timestamps:
00:00 Intro
00:38 Research
01:06 Client Made Mood Board
01:59 Layout in Adobe Illustrator
03:29 Finding & Saving Imagery
05:26 Adding Imagery to Illustrator
06:16 Choosing Colors
07:34 Mood Board 02
08:43 Presenting The Mood Boards

Hope you enjoy! Let me know if you use mood boards in your client process today!?

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