Скачать или смотреть THE PERSONAL MBA by Josh Kaufman Audiobook | Book Summary in English

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🌟 What You Will Learn:
In "THE PERSONAL MBA" by Josh Kaufman, you'll discover all you need to know about business. The book explains that true business leaders are made through personal experience and research, not just through formal education. From developing your business idea to closing deals, this book will guide you on the path to becoming a successful self-made businessperson.

📘 About the book and authors:
Josh Kaufman, the author of "The Personal MBA," is an independent business adviser and a bestselling author. His website, JoshKaufman.net, is recognized as one of Forbes' Top 100 Websites For Entrepreneurs. In addition to "The Personal MBA," Kaufman has also written another popular book called "The First 20 Hours: How to Learn Anything, Fast."

🎧 Who should read this book:
If you believe you need a traditional business degree or a large sum of money to succeed in business, think again! "The Personal MBA" challenges these notions and provides practical guidance for anyone looking to start or improve a business. This book is for those who want to understand why an MBA may not be necessary for success, how to evaluate the viability of a business idea, and why taking out a loan can actually boost your profits.

00:00 Introduction
00:27 Business school is expensive and often not worth it
01:43 Finding the right business idea, balance, passion, and profit
03:23 Using leverage to grow your business
04:42 Understanding customer needs
05:57 Getting attention and showing results
07:24 Overcoming Sales Objections
08:32 Effective negotiation
09:43 Leadership and Communication
10:45 Managing your energy and productivity

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