Скачать или смотреть Ep8: Are Facebook Ads A Waste Of Money? A Scam? Let's Explore...

Today's topic is inspired by a comment on an obscure blog post I just happened across. The comment, in support of the view that Facebook ads are a scam, was, “[..] as FB member yourself, have you ever called or bought anything through one of the ads?"

Well that set me back a bit. Because for me, my immediate answer is no. And this is a common refrain heard from those who have been unsuccessful with their Facebook ad campaigns.

So, in this episode of Kim Snider Live, we will explore the question … Are Facebook Ads A Waste Of Money? Do a few people just get lucky? Or lie?

Turns out … it is a VERY instructive exercise …

TIME STAMPED INDEX:
0:23 - Topic Introduction: A Question from a Facebook Post: Are Facebook Ads a Scam?
2:43 - Go to www.sync2crm.com/ep8 to get the cheatsheet for this episode!
4:12 - Main content start, has Kim actually bought anything from a Facebook Ad?
9:10 - Kim’s points on why Facebook Ads aren’t a scam.
11:00 - Do Facebook Advertisers get a positive ROI?
12:00 - How does the research on digital marketing show the outcomes of Facebook Ads?
16:31 - Marketing builds a relationship through Facebook, not direct sales.
18:20 - Facebook ad records are not tracked efficiently by many
21:44 - You have to market for the long haul, sales aren’t usually immediate
25:25 - The key takeaways from this Facebook Live video
26:50 - Live questions!
31:45 - Conclusion and thank you!

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