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Temu, the discount e-commerce platform, has seen a staggering 58% drop in U.S. users following the end of the 'de minimis' loophole. This significant change, driven by new tariffs on low-value shipments from China, has forced Temu to overhaul its business strategy. As the company shifts to local fulfillment and faces mounting competition from giants like Amazon, the struggle for survival intensifies. Analysts highlight the potential impact on consumers, particularly those relying on Temu’s low prices. Join us as we break down the implications of these tariffs and explore Temu's future in the U.S. market.

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00:00:00 Temu's U.S. User Base Crashes: Tariffs Take a Toll!